Aviation Marketing Products & Services

Product and Service Packages

We’ve “packaged” some of our most popular services to make them more convenient for our clients.

Web Site Service Web Site Launch

Need a new website? Or need to upgrade an outdated one?

We use industry best practices and the latest user-friendly WordPress technology to create a website that is friendly to the search engines as well as friendly to you and your staff.

Our team has a total of 51 years of experience with information architecture and user experience – we can organize the materials you already have into a more effective, user-friendly presentation.

We can set this up in a way that’s easy for non-programmers to update key information. It’s also easy to add functionality such as blogs, forms, downloads and surveys.

Web Site Audit

You already have a web site but want to know why it’s not producing the results you expect.

When we perform a Web Site Audit, we run reports showing your website compared with your competitors to show where you stand and what you can do about it.

Our experienced staff will go through your site page by page, to determine what content is serving your purpose and what could be improved.

You receive a detailed report with pages of useful, actionable information.

Aviation Writing

How does your company look online and on paper?

With all of the competition for the attention of your customers, it’s important that the writing that represents your company is clear, concise, and compelling.

We will write whatever you need for marketing in the aviation industry,  including web site copy, sales letters, emails, press releases, brochures, case studies, white papers and books.

Search Engine Service

Search Engine

We turn to Google and the other Search Engines to find the information we need. So do your customers!

Ensuring that you’re in the right place on the web is just as important as ensuring that your business is located in a convenient place for your customers.

You would not place an expensive billboard with a video marquee on a dirt road that sees three cars a day.  It is just as wasteful to spend a thousands of dollars on a website that doesn’t receive enough traffic to justify the expense.

The Social Media Package

Monitor what’s being said about your product or industry, and become part of the conversation.

Facebook, LinkedIn, Twitter, YouTube and other social media channels generate leads for your product or service by generating high-quality, timely content on your web site that your customers and fans will want to email to friends and family; and to link to from their Facebook pages and Twitter accounts. As soon as we get started, you’ll notice a difference. This is the fastest way to build traffic to your site, and generates the most specific, highest-quality leads for your product or service.

Follow Up Process

Persistence is key to sales success

The follow-up package creates a long-term, steady stream of communication with customers and leads who may not be ready to purchase immediately.  Ensuring your message reaches your customer at the right time (when time, money, and opportunity come together) requires a sustained effort.

This service also keeps previous customers engaged for resales, upsells, cross selling opportunities and testimonials.

Web Site Service

Flight School Marketing

A proven system designed to keep a steady flow of students coming in the door.

A complete system that includes a web site, lead generation system, email newsletter and social media channels.

The system is flexible enough to include customized events and people, but automated enough to lighten the workload for very busy flight school managers.

Free Five-Day Marketing Mini Course

Learn what works in Aviation Online Marketing! Take the first step toward improving your marketing system with our five-day mini-course. Improve your sales with great information specific to aviation companies:

You’ll receive one email per day for the next five days. Each one includes immediately usable ideas to improve your sales results. Topics include  – Comparison of Advertising Media in Aviation, Building a System as opposed to “Random Acts of Marketing”, Pricing Strategy for Aviation Products and Services, Web Site Audit Process, and the Follow Up Process

By the time you’ve read the fifth installment of this course, you’ll have some great ideas to incorporate the latest tools and technologies to improve sales  to businesses and consumers in the aviation industry.