Your Aviation Marketing Team at ABCI
Paula Williams2023-01-15T01:27:14+00:00Good people are hard to find. And don't we know it! It's taken MANY YEARS and a lot of [...]
January 2023
“Air Force Men Make Great Housewives”
Paula Williams2023-01-04T00:51:23+00:00When we got married, one of my husband’s friends told me - “Air Force men make great housewives.” He [...]
December 2022
John and Martha King Will Join Us For Our Book Club Discussion
Paula Williams2023-01-25T20:01:41+00:00John and Martha King will be joining us for our Book Club Discussion this January. We're excited to talk [...]
Book Club Discussion – Hook Point by Brendan Kane
Paula Williams2022-12-04T09:24:48+00:00Hook Point: How to Stand Out in a 3-Second World by out-of-the-box thinker Brendan Kane breaks down the most [...]
November 2022
What does the Aviation Marketing Lab have to do with Aladdin’s Genie and a Swiss Army knife?
Paula Williams2022-11-30T03:54:34+00:00All three are very versatile. And helpful in a pinch. And kind of fun to work with. So, what exactly [...]
September 2022
Three Reasons to Meet With Us in Orlando at NBAA
Paula Williams2022-09-28T20:22:55+00:00The NBAA BACE is coming up October 18-20, it always arrives faster than we believe possible, but we're looking [...]
August 2022
Book Club Discussion – H2H Marketing with Author Waldemar Pfoertsch
Paula Williams2022-09-23T18:20:59+00:00We were thrilled to have author Waldemar Pfoertsch join us to discuss the book H2H Marketing. We were inspired [...]
Book Club Discussion – The Ultimate Marketing Engine by John Jantsch
Paula Williams2022-08-07T12:00:21+00:00Debbie Murphy of JetBrokers joins us to discuss John Jantsch's "The Ultimate Marketing Engine." We've read "Duct Tape Marketing" [...]
Wins Wednesday – Marketing Maturity Checklists & Worksheets
Paula Williams2022-08-11T06:59:05+00:00The "Marketing Maturity Model" is nothing new - they've been teaching it in university marketing courses for years now. [...]
July 2022
Aviation Coloring Contest
Paula Williams2022-07-28T21:40:16+00:00Young (and Young At Heart) Aviation Fans - Enter our Coloring Contest to win a Top Gun T-Shirt! [...]
Book Club Discussion – The Visual Sale with Author Tyler Lessard
Paula Williams2022-07-10T22:58:19+00:00Our book club selection for June is the Visual Sale by Marcus Sheridan and Tyler Lessard. I had a [...]
June 2022
Aviation Marketing Lab – Book Club
Paula Williams2022-06-14T20:51:20+00:00"What's the point of having a book club if you don't get to eat brownies and drink wine?" Jami [...]
Book Club Discussion – The 10X Rule by Grant Cardone
Paula Williams2022-06-07T18:19:19+00:00Are you thinking big enough? What would it mean to your business if you could scale to 10X your [...]
May 2022
Wins Wednesdays
Paula Williams2022-06-01T20:35:55+00:00"Success is a series of small wins" -Jaime Tardy, from "The Eventual Millionaire" The best companies celebrate their wins. [...]
Five Tips for Better Online Networking
Paula Williams2022-06-01T20:43:04+00:00“The currency of real networking is not greed but generosity.” — Keith Ferrazzi One of the great things about [...]
April 2022
Why We’re Getting Off Facebook Groups
Paula Williams2022-05-02T20:18:54+00:00There was a time when we were “all in” on Facebook Groups. We have been using them for networking among [...]
Book Club Discussion – Think Again by Adam Grant
Paula Williams2022-12-26T17:24:38+00:00Think Again by Adam Grant "The road of life is paved by flat squirrels that couldn't make a decision" [...]
Aviation Copywriting – ABCI’s First Product!
Paula Williams2022-04-21T15:06:03+00:00“When I write an advertisement, I don’t want you to tell me that you find it ‘creative.’ I want [...]
March 2022
Book Club Discussion – Instagram Power by Jason Miles
Paula Williams2022-04-26T20:02:42+00:00How can you make Instagram work better for Aircraft brokers, appraisers and other professionals? 👩🏻💼 Repair stations and MROs? [...]
Interview with Serial Aviation Entrepreneur Deidra Wilson
Paula Williams2022-03-14T06:08:14+00:00When we talk with entrepreneurs about starting a business in the aviation industry, we sometimes end up talking them [...]